It’s Always Burberry Weather: London in Love

Burberry’s Summer 2025 campaign captures the spirit of love, humor, and optimism through a cinematic lens, celebrating the unpredictability of British weather. Inspired by the beloved British romantic comedies of the late 1990s and early 2000s, the campaign brings a modern-day love story to life in a series of seven short films. Each film focuses on the everyday romances of ordinary Londoners, blending playful dialogue with endearingly familiar plot lines to create a heartwarming urban fairytale.

Featuring an A-list cast, the campaign includes Academy Award-winning actress Kate Winslet, alongside Aimee Lou Wood, Chen Kun, Jodie Turner-Smith, Micheal Ward, Nicholas Hoult, Richard E. Grant, Son Sukku, and iconic models David Gandy, Liu Wen, and Naomi Campbell. Adding a touch of whimsy, a chivalrous Burberry Knight makes a special guest appearance in a strictly non-speaking role. This campaign is a vivid tribute to British artistry, reminding us that love, life, and style are often as unpredictable as the weather.